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Latest Satellite News Discussion, Asia still driving STB market at General Satellite News forum; Written by Rose Major Wednesday, 20 January 2010 20:09 Asian demand continues to drive the worldwide set-top box market, according ...

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Asia still driving STB market - 21-January-2010, 06:46

Written by Rose Major
Wednesday, 20 January 2010 20:09

Asian demand continues to drive the worldwide set-top box market, according to new research from In-Stat. Worldwide digital set top box product revenue was $4.4 billion in Q3 2009, on track to hit $19 billion for the year.
A new report* says that while European shipments slipped 11% in 2009, the Asian market is estimated to have seen over 40% growth in shipments last year. Elsewhere, the North American market was up 2.5%, but primarily due to a surge in digital-terrestrial set-top box shipments as the analogue signal was switched off.
Across all regions, except Asia, high-definition boxes are growing while standard-definition boxes deline. But in Asia, the rapid growth is being driven by a surge in satellite set-top box shipments, in conjunction with strong IPTV set-top growth.
Europe is seeing shipment declines across all box types, including IPTV, satellite, cable and terrestrial. In-Stat also estimates 2009 North American cable set top box shipments will decline by over 3 million units.
   
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