Eurocardsharing

Go Back   Eurocardsharing > General Discussions > General Satellite News > Latest Satellite News

Latest Satellite News Discussion, Connected TV users not making use of apps at General Satellite News forum; MIchelle Clancy RapidTVNews | 05-08-2011 Connected TV users are staying pretty close to the fold, according to a new report ...

Reply
 
LinkBack Thread Tools Display Modes
Connected TV users not making use of apps
Old
  (#1)
Bacteria
Administrator
 
Bacteria's Avatar
 
Offline
Posts: 96,015

Level: 124 [♥ Bé-Yêu ♥♥ Bé-Yêu ♥♥ Bé-Yêu ♥♥ Bé-Yêu ♥♥ Bé-Yêu ♥]
Life: 4638 / 4638
Magic: 32005 / 100847
Experience: 68%

Thanks: 1,107
Thanked 5,578 Times in 1,419 Posts
Join Date: Oct 2006
Age: 36
Connected TV users not making use of apps - 07-August-2011, 03:00


MIchelle Clancy RapidTVNews | 05-08-2011


Connected TV users are staying pretty close to the fold, according to a new report from Strategy Analytics, with mainstream entertainment services like Netflix, YouTube, Hulu Plus, Pandora and iPlayer still making up the lion's share of apps used.

It's up to operators and consumer electronics manufacturers to turn the tide with better navigational tools via middleware and smartphone/tablet apps for controlling the TV set.

"Surprisingly, most owners of connected TVs do not seem to have been particularly interested in apps when they bought the TV originally," said Caroline Park, senior analyst at Strategy Analytics. "While apps users tend to gravitate quickly towards apps they are already familiar with from using a PC, tablet, games console or smartphone, they see little reason to explore or investigate what other apps are available, and if they do, they are usually disappointed with the experience."

The problem, the firm said, is the lack of easy navigation and content discovery. While widget stores like the Apple App Store and the Android Market make it simple enough to search and find apps, the television interface lacks such flexibility. Also at issue is the fact that the remote control form factor is hardly an ideal, intuitive imput device.

Some operators are addressing the issue. Comcast, Verizon and AT&T in the United States all offer smartphone and tablet/iPad apps for locating relevant applications and programming and sending them to the TV.


Regards,
   
Reply With Quote
Reply

Bookmarks


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off

Forum Jump



ECS on RSS ECS on Twitter ECS on Facebook ECS on Youtube
Follow us on:

Powered by vBulletin
Copyright 2002 - 2010, Jelsoft Enterprises Ltd.
SEO by vBSEO ©2011, Crawlability, Inc.
Dreambox