Freeview Aus: now in the local post office -
Australia’s version of the Freeview platform is likely to see a jump in equipment sales after a newly-endorsed set-top manufacturer announced it had signed a deal to sell its products through 400 Australia Post post offices.
The deal with Altech UEC marks the first time that Australia Post, which retails other electronics goods including mobile phones, has stocked digital set-tops. Freeview brochures will also accompany the products.
Freeview CEO Robin Parkes said: “We are delighted to announce that Altech UEC has joined Freeview as a manufacturer partner and that the company has successfully partnered with Australia Post to sell its products, which will give Freeview a brand new distribution point with a wide variety of consumers.”
Altech UEC Operations Director Russell Futter said: “We are delighted that Altech UEC will be able to offer Freeview-endorsed set-top boxes in Australia and our agreement with Australia Post means that UEC and Freeview can reach a large consumer base with a great product that is also cost competitive.”