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Latest Satellite News Discussion, Info Canal+ to trial ‘weekend subscriptions’ at General Satellite News forum; Canal+ to trial ‘weekend subscriptions’ By Robert Briel | June 19, 2009 The French pay-TV operator Canal+ will introduce a ...

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Info Canal+ to trial ‘weekend subscriptions’ - 19-June-2009, 14:40

Canal+ to trial ‘weekend subscriptions’

By Robert Briel | June 19, 2009

The French pay-TV operator Canal+ will introduce a special ‘weekend subscription’ this autumn to test the waters for such a product.

Speaking in an interview with Le Monde, CEO Bertrand Méheut said the subscription will costs around €15 a month, about half the usual price. The viewer will receive a window from Friday evening until late Sunday night.

Méheut also said there are at the moment 6.2 million households subscribing to either the Canal+ or the CanalSat bouquet, out of a potential of 26 million homes. Churn rate is 10.6% amongst people who have subscribed for at least a year.

He expects continued growth for both Canal+ and CanalSat, though perhaps a bit more for the latter. The past few years have seen a net increase of about 300,000 subscribers annually, but this might slow down due to economic circumstances.

Commenting on the launch of the Canal+ subsidiary in Vietnam, which is due to make its debut in the autumn, Méheut said he expects the service to secure a million subscribers by 2012.

On the possible acquisition of the Spanish Digital+ platform, he commented that while the 2 million subscribers base is an interesting asset, there are no new developments.


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