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Info Georgia crisis drives Broadband TV - 21-August-2008, 11:20

Georgia crisis drives Broadband TV

Livestation, which delivers live TV over broadband, said viewing figures for one of its live streaming services increased ten fold during the two weeks of recent fighting in South Ossetia.
For example, viewers spent an average of 25 minutes a visit watching Russia Today's live coverage unfold on the Livestation service. Viewing for all the Livestation live channels, which include BBC World, Al Jazeera English, Euronews and France 24 increased significantly during the two weeks. Moscow-based Russia Today enjoyed especially good viewer responses.

According to Livestation CEO, Matteo Berlucchi, the figures suggest a change in viewer behaviour. "It is becoming clearer by the day that internet users are increasingly turning to online live broadcasts as their first port of call when looking at important news stories developing around the world."

He added that the simplicity of consuming live TV online had removed some of the main barriers to following live news events. "With no need for satellite dishes pointing in the right direction, set-top-boxes, smart cards and expensive subscriptions, people can now watch what matters most to them on their computers anywhere in the world."

Add to that, the choice of channels, available at the click of a mouse, means that viewers watching live TV over the internet can benefit from the different perspectives offered by the leading broadcasters. "Being able to access different versions of important stories quickly and easily is an invaluable asset for all who really care about the credibility of what are being told," he said.

Livestation delivers high-quality live TV and radio over broadband, streaming some of the world's leading news providers, including Al Jazeera, BBC World News, Bloomberg Television, EuroNews (English, French, Italian and now Spanish), France 24, i>Tele, Russia Today and BBC World Service. Livestation viewers are also able to add web streams to their players and search the 600+ channels already added by other viewers.
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