Eurocardsharing

Go Back   Eurocardsharing > General Discussions > General Satellite News > Latest Satellite News

Latest Satellite News Discussion, Info Sky Italia largest commercial broadcaster at General Satellite News forum; Sky Italia largest commercial broadcaster By Julian Clover July 7, 2009 Italys growing enthusiasm for pay-TV has led to Sky ...

Reply
 
LinkBack Thread Tools Display Modes
Info Sky Italia largest commercial broadcaster
Old
  (#1)
Bacteria
Administrator
 
Bacteria's Avatar
 
Offline
Posts: 96,015

Level: 124 [♥ Bé-Yêu ♥♥ Bé-Yêu ♥♥ Bé-Yêu ♥♥ Bé-Yêu ♥♥ Bé-Yêu ♥]
Life: 4638 / 4638
Magic: 32005 / 100812
Experience: 68%

Thanks: 1,107
Thanked 5,578 Times in 1,419 Posts
Join Date: Oct 2006
Age: 36
Info Sky Italia largest commercial broadcaster - 07-July-2009, 17:40

Sky Italia largest commercial broadcaster

By Julian Clover

July 7, 2009

Italys growing enthusiasm for pay-TV has led to Sky Italia becoming the most profitable commercial broadcaster in the country.

According to data released in the Annual Report of the communications regulator Agcom, Sky Italias 2.640 billion profit was second only to the Italian public broadcaster RAI on 2.723 billion. Mediaset (RTI), controlled by Prime Minister Silvio Berlusconi, was third with 2.531 billion.

Although Mediaset experienced a 0.3% decline in advertising revenues, it has been able to bolster its income through the growth in its DTT pay platform Mediaset Premium. The venture netted 199 million in 2008 compared to 125 million in 2008.

The report notes that for the first time the number of digital households in Italy is greater than those on the old analogue system. As in other markets the shift to digital broadcasting has been marked by a fall in audiences to the incumbent analogue channels, which have lost 9% of their audience since 2000.

Authority president Corr ado Calabr admitted to journalists that work could be done to accelerate the pace of digital switchover that began belatedly in Sardinia in 2008. Calabr said viewers needed to be better informed about the process and a dialogue was needed with the local Authorities for targeted communication campaigns.


Regards,

www.eurocardsharing.com
   
Reply With Quote
Reply

Bookmarks


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off

Forum Jump



ECS on RSS ECS on Twitter ECS on Facebook ECS on Youtube
Follow us on:

Powered by vBulletin
Copyright 2002 - 2010, Jelsoft Enterprises Ltd.
SEO by vBSEO ©2011, Crawlability, Inc.
Dreambox