Eurocardsharing

Go Back   Eurocardsharing > General Discussions > General Satellite News > Latest Satellite News

Latest Satellite News Discussion, Info Switzerland set to allow alcohol ads at General Satellite News forum; Switzerland set to allow alcohol ads September 24th, 2009 - 12:50 UTC by Andy Sennitt. The Swiss Parliament has paved ...

Reply
 
LinkBack Thread Tools Display Modes
Info Switzerland set to allow alcohol ads
Old
  (#1)
Bacteria
Administrator
 
Bacteria's Avatar
 
Offline
Posts: 96,015

Level: 124 [♥ Bé-Yêu ♥♥ Bé-Yêu ♥♥ Bé-Yêu ♥♥ Bé-Yêu ♥♥ Bé-Yêu ♥]
Life: 4638 / 4638
Magic: 32005 / 105469
Experience: 68%

Thanks: 1,107
Thanked 5,578 Times in 1,419 Posts
Join Date: Oct 2006
Age: 37
Info Switzerland set to allow alcohol ads - 24-September-2009, 22:00

Switzerland set to allow alcohol ads
September 24th, 2009 - 12:50 UTC
by Andy Sennitt.

The Swiss Parliament has paved the way for beer and wine commercials to air nationally in Switzerland, bringing the country in line with European Union regulations. The Senate yielded today to calls from the House of Representatives to change the rules that until now have only allowed local stations to air alcohol ads.

Under current law the public national Swiss Broadcasting Corporation was forbidden to broadcast such commercials on Swiss airwaves, even when the ads originated in a country that allows them. Those restrictions conflict with EU guidelines that provide for television without borders, meaning advertisements should only be subject to laws in their country of origin. For example: Since Germany allows alcohol commercials, the ads should be allowed on Swiss airwaves, too. Adverts for spirits remain banned.

Lawmakers are expected to give final approval on Friday to participation in the EU Media promotion programme that would open the door for such ads. The programme also provides training and funds for filmmakers. Switzerlands participation will cost an initial SFr41 million ($40 million) plus another SFr10 million per year until 2013.


Regards,

www.eurocardsharing.com
   
Reply With Quote
Reply

Bookmarks


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off

Forum Jump



ECS on RSS ECS on Twitter ECS on Facebook ECS on Youtube
Follow us on:

Powered by vBulletin
Copyright 2002 - 2010, Jelsoft Enterprises Ltd.
SEO by vBSEO ©2011, Crawlability, Inc.
Dreambox