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Lowered restrictions greatly expand SAT-7’s potential audience -
Lowered restrictions greatly expand SAT-7’s potential audience
October 8th, 2009 - 12:06 UTC
by Andy Sennitt.
For years now, restrictions against Christian programming in the Middle East prevented SAT-7, a Christian satellite television service to the Middle East and North Africa, from broadcasting over two of the three satellites available in the Arab world.
Previously, SAT-7 had access only to the European-operated satellite, HotBird, and could not broadcast on the two Arab-operated systems. However, this recently changed.
“These restrictions have been relaxed somewhat on one of these satellite stations, enabling us to secure two channels, opening up a whole new audience for us, which will more than double our potential viewing audience overnight,” said Terry Ascott, SAT-7 CEO.