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Latest Satellite News Discussion, Miller: pay is the answer at General Satellite News forum; Miller: pay is the answer By Robert Briel April 14, 2010 08.47 UK MIPTV 2010 CANNES. There is not ...

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Miller: pay is the answer
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Thumbs up Miller: pay is the answer - 14-April-2010, 18:40

Miller: pay is the answer

By Robert Briel
April 14, 2010 08.47 UK

MIPTV 2010 CANNES. There is not just enough advertising money around to fund all the video content that is available, Jonathan Miller, CEO of News Corps Digital Media Group, told the audience during his keynote.

This is the year the terms of trade will be determined. That is going to relate to everyones business models. There isnt enough advertising money to support what we all want to see, he said in line with Rupert Murdochs view online content should be paid.

Murdoch will be introducing payment for a number of his online news site, but that will become a difficult case as much of the news is available freely across the web. It could be different with premium videos, that can be offered on an exclusive basis if it is not pirated.

Murdochs MySpace might be the first to introduce a subscription model for music but here it has to compete with existing pay music services including iTunes.

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