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New France Télévisions Publicité for Courbit? -
France Télévisions Publicité for Courbit?
Written by Pascale Paoli Lebailly
Tuesday, 26 January 2010 20:11
France Télévisions’ ad subsidiary France Télévisions Publicité (FTP) should fall in the pocket of Stephane Courbit, the founder of international production group Banijay.
Associated with 40% of advertising group Publicis, the offer from his family holding company Financière Lov to take over 70% of FTP’s shares, could be the one selected.
According to daily La Tribune, the bid from the former Endemol France boss, already favourably regarded by the French Ministry of Finances, is preferred to the competing offer from press consortium Hi-Media.
The full acquisition process will not be completed before the end of March.