Eurocardsharing

Go Back   Eurocardsharing > General Discussions > General Satellite News > Latest Satellite News

Latest Satellite News Discussion, New Hulu Partners Eye Subscription Model at General Satellite News forum; Hulu Partners Eye Subscription Model Murdoch, Zucker Say No Decision Yet Mike Farrell 9/15/2009 3:53:55 PM EDT New York ...

Reply
 
LinkBack Thread Tools Display Modes
New Hulu Partners Eye Subscription Model
Old
  (#1)
Bacteria
Administrator
 
Bacteria's Avatar
 
Offline
Posts: 96,015

Level: 124 [♥ Bé-Yêu ♥♥ Bé-Yêu ♥♥ Bé-Yêu ♥♥ Bé-Yêu ♥♥ Bé-Yêu ♥]
Life: 4638 / 4638
Magic: 32005 / 100827
Experience: 68%

Thanks: 1,107
Thanked 5,578 Times in 1,419 Posts
Join Date: Oct 2006
Age: 36
Thumbs up New Hulu Partners Eye Subscription Model - 16-September-2009, 13:10

Hulu Partners Eye Subscription Model
Murdoch, Zucker Say No Decision Yet
Mike Farrell 9/15/2009 3:53:55 PM EDT

New York Two of the major partners in Hulu -- News Corp. chairman Rupert Murdoch and NBC Universal CEO Jeff Zucker - hinted at an investor conference here Monday that they are investigating the possibility of further monetizing the online video venture, including charging a subscription for the service.

Alex Baldwin stumping for Hulu
At the Goldman Sachs Communacopia conference here Tuesday, Murdoch said the company is looking for ways to further monetize the joint venture, which also includes The Walt Disney Co. and providence Equity Partners.

"Are we looking at it with a view toward adding subscription services and pay per view? Yes we are," Murdoch said of the Hulu venture. "No decisions have been made yet."

Earlier, Zucker said that all media companies, including NBCU, are looking for ways to extract more revenue from online content. Zucker also poked fun at his own comment earlier this year that companies were spending analog dollars to chase "digital dimes."

"Certainly by next year the goal should be at least quarters," Zucker said.

But the NBC executive added it is too early to tell how that goal will be achieved.

"I don't think anyone predicted we would be this far along after 18 months," Zucker said of the Hulu venture. "We are ahead of plan and we have more than 200 advertisers at Hulu. We are going to continue to be as innovative as anyone on monetization of the ad-supported model, that's really where our focus is today. Whether there are other ways to monetize Hulu down the road, it is something that we are open to, something we will explore, but there are no plans at this time."



Regards,

www.eurocardsharing.com
   
Reply With Quote
Reply

Bookmarks


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off

Forum Jump



ECS on RSS ECS on Twitter ECS on Facebook ECS on Youtube
Follow us on:

Powered by vBulletin
Copyright 2002 - 2010, Jelsoft Enterprises Ltd.
SEO by vBSEO ©2011, Crawlability, Inc.
Dreambox