India’s Star Plus expands to Africa
By Robert Briel | May 26, 2009
The Indian media and entertainment company Star announced a distribution deal with Mauritius based DTH operator Parabole Reunion to launch Star Plus.
The general entertainment channel will become available in Mauritius, Reunion, Malagasy, Madagascar and Mayotte. Star Plus is the first and only Hindi channel offered on the platform, providing dramas, comedies, reality shows, game shows, historical and mythological epics, as well as Bollywood events and blockbuster movies.
“We’re thrilled to bring India’s favorite channel to Parabole Reunion subscribers through our first ever Indian Ocean distribution deal,” said Sumantra Dutta, Star’s country head - Middle East, Africa & Pakistan in a statement. “Looking ahead, we look forward to working more closely with Parabole Reunion to bring subscribers even more television choice from our highly rated bouquet of South Asian channels.”