Go Back   Eurocardsharing > General Discussions > General Satellite News > Latest Satellite News

Latest Satellite News Discussion, New Vivendi to negotiate Digital+ deal at General Satellite News forum; Vivendi to negotiate Digital+ deal Telefnica will cede to Vivendi the negotiations for the buyout of Sogecable's pay-TV business Digital+. ...

LinkBack Thread Tools Display Modes
New Vivendi to negotiate Digital+ deal
Bacteria's Avatar
Posts: 96,016

Level: 124 [♥ Bé-Yêu ♥♥ Bé-Yêu ♥♥ Bé-Yêu ♥♥ Bé-Yêu ♥♥ Bé-Yêu ♥]
Life: 4638 / 4638
Magic: 32005 / 90646
Experience: 68%

Thanks: 1,107
Thanked 5,577 Times in 1,419 Posts
Join Date: Oct 2006
Age: 35
New Vivendi to negotiate Digital+ deal - 07-December-2008, 11:00

Vivendi to negotiate Digital+ deal

Telefnica will cede to Vivendi the negotiations for the buyout of Sogecable's pay-TV business Digital+.

Today (Friday) is the day for Sogecable's Shareholders General Meeting where Prisa's CEO Juan Luis Cebrin (Prisa being Sogecable's owner) will announce the sale of the operator.

This operation is vital for Prisa because the media group will so reduce its 4,850 million debt and above all pay out 1,950 million of a credit to be cancelled next March.

The negotiations limited last week to the conversations between Sogecable and Telefnica - the main candidate to buy Digital+ - have now been extended to Vivendi due to the difficulties with closing an agreement with Telefnica.

In fact Vivendi, which initially showed as minority partner of Telefnica in a possible buyout has unexpectedly been the protagonist over the last few days. The regulatory problems Telefnica would encounter by buying Digital+ have dragged Vivendi to first place in the game. Telefnica buying Digital+ would see the company with a dominant position in Spain's pay-TV market and this Brussels would not tolerate.

According to Vivendi sources, the French media group would be willing to asume a major position in Digital+ so leaving to Telefnica a minor stake of around 40%.

A final joint-venture between Telefnica and Vivendi nevertheless would go no further than a 2,000 million offer, 500 million fewer than what many consider a minimum investment and nearly half the 3,850 million at which Prisa values Digital+. This price difference is a great handicap to close the sale.

However what is clear is the role of each candidate once the operation is made. Telefnica will manage the client base while Vivendi will manage the content by negotiating with the content providers. It would also be in charge of the packaging of the channels.
Reply With Quote


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off

Forum Jump

ECS on RSS ECS on Twitter ECS on Facebook ECS on Youtube
Follow us on:

Powered by vBulletin
Copyright 2002 - 2010, Jelsoft Enterprises Ltd.
SEO by vBSEO ©2011, Crawlability, Inc.