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Latest Satellite News Discussion, Pay TV giant to try weekend subscriptions at General Satellite News forum; Pay TV giant to try weekend subscriptions Friday, June 19 2009, 12:39 BST By James Welsh French pay TV operator ...

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Thumbs up Pay TV giant to try weekend subscriptions - 19-June-2009, 20:50

Pay TV giant to try weekend subscriptions

Friday, June 19 2009, 12:39 BST

By James Welsh

French pay TV operator Canal+ is to offer customers a weekend-only subscription for half the amount it charges for its usual package.

Canal+ chief executive Bertrand Mheut told Le Monde that to assess demand, "Canal+ week-end" would offer a Friday evening to late Sunday night service priced at 15 per month.

6.2m homes take Canal+ and CanalSat with churn standing at 10.6%.



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