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Latest Satellite News Discussion, TVN24, Disney gain in Poland at General Satellite News forum; By Chris Dziadul August 3, 2009 09.17 UK TVN24 and Disney Channel have confirmed their position as the ltop two ...

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TVN24, Disney gain in Poland - 03-August-2009, 11:29

By Chris Dziadul
August 3, 2009 09.17 UK

TVN24 and Disney Channel have confirmed their position as the ltop two thematic channels in Poland.

According to data produced by TNS OBOP for Wirtualne Media, TVN24 claimed an audience share of 4.20% amongst viewers aged 4+ in July, up from 4.11% in the corresponding month in 2008.

Disney Channel was meanwhile in second place with 1.41%, as it was 12 months earlier with 1.12%.

Jetix, in third spot, had an audience share of 1.21% (0.73%), followed by Mini Mini with 1.3% (0.85%), AXN with 1.01% (0.87%) and Discovery with 0.81% (0.61%).

News-based TVN24 was also the undisputed market leader in the lucrative 16-49-age group, its 2.49% share being up from the 2.17% recorded in July 2008.
   
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