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Latest Satellite News Discussion, Update MTG chooses new Bulgarian partner at General Satellite News forum; MTG chooses new Bulgarian partner Modern Times Group (MTG) has decided to work with the TNS/TV Plan peoplemeter system in ...

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Update MTG chooses new Bulgarian partner
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Update MTG chooses new Bulgarian partner - 13-January-2009, 12:20

MTG chooses new Bulgarian partner

Modern Times Group (MTG) has decided to work with the TNS/TV Plan peoplemeter system in Bulgaria.

Quoted in Dnevnik, TNS/TV Plans executive director Mila Nikolova said that it would supply audience measurement figures for all MTGs services in Bulgaria, which include Nova Television and the Diema TV portfolio of channels.

Although Nova Television has said it will also continue to use its existing supplier of such data GfK Audience Research Bulgaria TNS/TV Plan will now be used by bTV, BNT and Nova Television, the countrys three leading broadcasters.
   
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