Eurocardsharing

Go Back   Eurocardsharing > General Discussions > General Satellite News > Latest Satellite News

Latest Satellite News Discussion, Viewers would support ITV pay model at General Satellite News forum; By Julian Clover August 4, 2009 09.50 UK A survey commissioned by the analysts UBS has found 40% of UK ...

Reply
 
LinkBack Thread Tools Display Modes
Viewers would support ITV pay model
Old
  (#1)
manikr
Senior Member
 
manikr's Avatar
 
Offline
Posts: 177

Level: 12 [♥ Bé-Yêu ♥♥ Bé-Yêu ♥♥ Bé-Yêu ♥]
Life: 0 / 283
Magic: 59 / 7658
Experience: 35%

Thanks: 3
Thanked 5 Times in 5 Posts
Join Date: Aug 2009
Viewers would support ITV pay model - 04-August-2009, 11:03

By Julian Clover
August 4, 2009 09.50 UK

A survey commissioned by the analysts UBS has found 40% of UK terrestrial viewers would be prepared to pay for their television were ITV to move its channels to a pay model.

The struggling commercial network currently broadcasts four thematic channels; ITV2, ITV3, ITV4 and CITV on cable, satellite and DTT. In June it was reported that ITV had held talks with Sky with a view to moving its bouquet into one of the satcasters pay-TV tiers. Such a move would call into question ITVs commitment to both Freesat and Freeview, not to mention the undermining of the Pay once, no subscription message delivered by the two free-to-air platforms.

The UBS consumer survey, commissioned from GfK NOP, found 24% of non-pay homes would be likely to subscribe if ITV2, 3 and 4 were only available on Virgin Media and Sky. The figure rises to 40% in the unlikely scenario of ITV1 also becoming pay.

The survey also found one third of households with terrestrial television would be likely to move to pay-TV in the future.
   
Reply With Quote
Reply

Bookmarks

Tags
model, support, viewers


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off

Forum Jump



ECS on RSS ECS on Twitter ECS on Facebook ECS on Youtube
Follow us on:

Powered by vBulletin
Copyright 2002 - 2010, Jelsoft Enterprises Ltd.
SEO by vBSEO ©2011, Crawlability, Inc.
Dreambox